Broad Sky Case Study
An international food distributor with 20 locations in the U.S. and three locations in Canada wanted to standardize a single backup internet solution in a geographically diverse, international footprint. Wired solutions for network diversity were inconsistent in both performance and management, creating a difficult to manage, expensive secondary network so they turned to their trusted technology advisor.
To ensure it could come through on its promise to deliver a technology that aligned with the customer’s specific need, the agent partner consulted with TBI and leveraged Eddie, their experienced Channel Manager, to help determine which carrier was right for the project.
After analyzing the opportunity, Eddie decided on Broad Sky’s Business Continuity offering. The solution was chosen because it provided the common platform and support that the end user was looking for. Implementing it would mean benefiting from one administrative system which would easily manage backup across all locations. Plus, the Canadian locations could be folded into the same solution, bill and management platform… something very difficult to achieve with a wired solution.
After the I’s were dotted and the T’s were crossed, the final deal was inked at an MRC of $1,800 MRC over 36 months, resulting in a TCV of $64,800.
Check out this quick video about selling BaaS!